CHALLENGES AND STRATEGIES FOR NEW BUSINESSES OPERATING IN VOLATILE ECONOMIC CONDITIONS
Abstract
This article examines the challenges startups face in volatile economic conditions, highlighting financial constraints, supply chain issues, and talent management concerns. Despite these challenges, startups possess inherent strengths like agility and technological adeptness, enabling them to navigate and thrive amidst economic uncertainty. The discussion underscores that with strategic foresight and adaptability, startups can transform adversities into opportunities for growth.
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